[Update] 7/17/2010

Last night, I watched Apple’s press conference.  Since I never actually had a problem with my iPhone 4, I’m very happy with Apple’s response to “antennagate”.  Even if I did have a problem, I would still appreciate their actions.  I’ve been reading several blogs this afternoon, and my point still stands…  It doesn’t matter what Apple does, or says.  People will still complain.  The bloggers who have jumped all over this non-issue should be ashamed of themselves, especially the Apple related blogs.  Apple is bread and butter for a lot of people such as myself, and for a lot of professional bloggers.  I’ve been an Apple customer for over 20 years, and I know of no other tech company who treats its customers better than Apple.  While Apple does make mistakes, and they sometimes take a long time to admit those mistakes, they always make things right.  I think it’s time for these hack bloggers to shut the hell up, and move on!  Get your advertising revenue by attacking a company that deserves it.

I’ve been using my new iPhone 4 for almost two weeks.  For the first week, I used my iPhone without any kind of case.  It wasn’t until this past Thursday morning that I was able to purchase an iPhone Bumper so that I could use my iPhone without the constant fear of it slipping out of my hand.  I have experienced far less dropped calls than with the previous iPhone.  Unfortunately for AT&T customers in Dallas/Fort Worth, there are several areas of poor coverage all over the city.  I have identified at least three specific locations where I have experienced consistent dropped calls almost on a daily basis.  For almost four years, I have called into AT&T to report these locations in the hope that these issues would someday be fixed.  Since upgrading to iPhone 4, my dropped calls in these problem areas have been reduced.  In one of the locations, the dropped calls have stopped altogether.

Although I believe that Apple should have taken more time to respond, they have responded to reports of poor reception by claiming that this is mainly a software issue with the way that the new iPhone displays signal strength.  They have promised a fix that will be issued soon.  Within hours of Apple’s latest statement, the blogosphere was full of more complaints from users who allege that they have experienced a lot of reception issues with the new iPhone.  After reading some of them, I was forced to conclude that it doesn’t matter what Apple says.  People will still find a way to complain.  After working for Apple for over four and a half years, and using Apple products for over twenty years, I have concluded that Apple will never be able to completely satisfy their critics.  If Apple announced today that they would begin to bundle a bumper with each iPhone, there would still be complaints.  Apple could issue store credits to customers who bought the new iPhone, but the complaints would continue.  It’s a no-win situation.

No Apple product that I have ever owned has been 100% perfect.  My last MacBook Pro was plagued with several hardware issues.  Last year, Apple replaced it.  I didn’t have to complain on my blog.  I didn’t post my complaints on any Apple related websites.  I didn’t try to sue Apple.  I simply called AppleCare, and voiced my dissatisfaction with the quality of my laptop.  When I requested a replacement, my complaint was forwarded to Apple’s customer relations department who agreed to replace my computer.  The whole process took about 3 days.  Apple takes care of its customers when they have problems.  Whining and complaining on every website on the Internet only makes the problem worse.  I know eight people (including myself) who have an iPhone 4.  None of us have had significant reception issues with our new iPhones.  In fact, we’ve all had BETTER reception just as Apple promised.

While working as a Mac Genius at the Apple store at Willow Bend, I dealt with thousands of customers over four and a half years. I took great pride in my job, and I always tried to do what was best for the customer, even if the customer did not always realize right away that I made the right choice. Often, customers came to me expecting a specific resolution, but left with a different one not realizing that if they had treated the Mac Geniuses with more respect, and courtesy, they may very well have received exactly what they wanted, or maybe something better. To help out customers seeking help at the Genius Bar, I have put together a list of 10 tips on how to get the best service.

1. ALWAYS treat your Mac Genius with respect, and courtesy. The Mac Geniuses, out of all of the Apple Store employees, have the most stressful jobs. If you add to that stress, you can expect to get their bare minimum effort. Yelling at them only makes things worse. Do you really want the people who are going to replace your hard drive to be mad at you? I can guarantee that they will not work very hard to retrieve data from your defective hard drive. Screaming and yelling never made me work faster, and it never made me have sympathy for the customer. Remember that the bridge you burn today over your smashed iPhone could be the ass you kiss tomorrow when your MacBook Pro fails just one day after the warranty has expired.

2. Remember that backups are YOUR responsibility. You are the one to blame if all of your data is lost. If you’re running Mac OS X 10.5 (Leopard), or Mac OS X 10.6 (Snow Leopard), you can use the built in backup software called Time Machine to keep your data backed up.

3. There is no “3 strikes” policy in place for computer replacements. The Mac Genius, along with the Apple store managers, make the determination to replace a computer in lieu of repairing it on a case by case basis. Remember tip number 1 in this situation. Being an ass to the Mac Genius will mean that he or she will follow Apple’s procedures to the letter instead of trying to make an exception.

4. iPods are fragile. When you drop them, they tend to break. This goes for iPhones too. If an iPod or iPhone shows damage consistent with accidents, or abuse, it will not be replaced under warranty no matter how much you scream and yell. Apple designs beautiful devices, but it’s up to you to protect them after you buy them.